At 6pm GMT (10am PST) today, the most important trade show of the year begins – NAMM 2020.

Out of the two events in the year, Winter and Summer NAMM, this mid-January date is by far the biggest. During the 3 day event in California, 100,000 plus people and thousands of brands will attend the show! All of the latest products and prototypes, demonstrations, educational talks and artist performances.

Being the National Association of Music Merchants, the show is packed full of other retailers, distributors and brands from around the world. It really is a fantastic opportunity to network with others in the industry. I must get myself over there one year!